'The Yee-Haw Agenda is the reclamation of Black cowboys in history.
streams in 2019 but turned heads.įor what seemed like the first time in modern pop culture, a Black cowboy was on the scene, piercing through the notion that cowboys are limited to white stars such as Clint Eastwood and John Wayne - and pushing what some would call the Yee-Haw Agenda. 'Old Town Road' by Lil' Nas X was the hit that not only generated nearly 2.5 billion U.S.